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Join Warner Bros. Discovery as the Director, Global Franchise. Shape brand strategies, drive growth, and engage fans worldwide. Lead with creativity, strategic thinking, and data insights. Contribute to iconic franchises like Harry Potter and DC, and be part of an inclusive and innovative team. Explore endless possibilities with us!
Summarize by CVGorilla
Welcome to Warner Bros. Discovery… the stuff dreams are made of.Who We Are…When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.Your New Role…The Director, Global Franchise is responsible for collaborating with WBD divisions and our partners to build out brand strategies that accelerate the business and grow global market share. Supporting the VP of Franchise Strategy & Development in overseeing the delivery of specific workstreams, this role requires someone who is customer-obsessed, data-driven, an expert in premiere WBD franchises, such as Harry Potter, DC, and Looney Tunes, a big thinker who can communicate vision, and an operator who excels at establishing the roadmap for how to achieve strategic business and franchise goals.Your Role Accountabilities…• Contributes to the long-range strategic franchise plans, leveraging insights about consumers and the brand to identify new business opportunities, drive revenue and sustained annual growth across all lines of business, and that ultimately align with the larger WBD strategic goals and objectives.• Oversees and leads the management of specific strategic workstreams that contribute to the alignment and delivery of the strategic brand plans. Responsible for the critical path, objectives, and measurement of these workstreams and ensures stakeholders are kept across progress.• Leads ad-hoc strategic brand and franchise plan initiatives to drive growth and fan engagement.• Develops brand and franchise KPIs and analytics, such as defining fan measurement or quantifying franchise or audience opportunities across our markets and audiences• Engages in the assessment franchise strength within and across markets, to inform data-driven franchise growth plans• Partners with data, financial and insights teams across WBD to develop, define and refine metrics franchise analytics metrics• Develops executive presentations that influence and rally the organization around a shared vision and strategic plan, summarizing key data, strategic business decisions and recommendations, and a roadmap to achieve franchise goals.• Engages in the development of narrative and integrating franchise stories across all franchise touchpoints in the flywheel and WBD businesses (e.g., Consumer Products, Global Themed Entertainment, Games, Studio Tours, Content)• Engages in governance of the canon, working closely with creative directors to ensure that story is at the heart of everything we do and develop.• Be a steward of the brand, ensuring brand excellence and consistency, facilitating the exchange of knowledge and best practices across Divisions, Partners, and Territories, and driving synergies across the flywheel.Qualifications & Experience…Work Experience• Minimum of 6-8 years experience working on a brand, analytics and brand strategy• Experience bringing content to life through product innovation and experiences• Proven success in project management and execution required• Expertise in brand and franchise analytics, such as customer research, market data sources and financialsEducation, Professional Training, Technical Training or Certification• 4 yr college degree required• MBA or Masters or PhD in Advanced Analytics or similar desiredKnowledge/Skills• Ability to convert story and narrative to product and experiences• Ability to think strategically in planning across consumer touch points• Expertise with data, and the ability to derive insight and strategy from multiple data sources• Ability to use SPSS and similar statistical software• Excellent project management, prioritization and planning skills• Excellent communication skills, both written and verbal. Proven track-record in communicating with all levels of staff, internal divisions and external stakeholders• Very strong presentation skills• Strong interpersonal skills, maturity and excellent judgment. Able to work effectively with senior level executives and influence at all levels of the organization.• Proven track-record of managing workflow to meet tight deadlines while handling high volume of work. Attention to detail• Ability to work under pressure while maintaining a positive and productive demeanor• High proficiency with MS Word, Excel, PowerPointOther Requirements• Ability to travel• *Management has the right to add or change duties and job requirementsHow We Get Things Done…This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.Championing Inclusion at WBDWarner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.If you’re a qualified candidate and you require adjustments or accommodations to search for a job opening or apply for a position, please contact us at recruitadmin@wbd.com.In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range: $126,350.00 – $234,650.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.
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